| Car-share
We saw under the section on Transport Policy that the Government’s
intention of increasing bus use by 10% and rail use by 50%
would, if successful, reduce car use over 10 years from perhaps
120% of the value in 2000 to 118%. A change so trivial as
to pass unnoticed.
In contrast a 20% rise in car occupancy may reduce car traffic
by up to 20%.
Of course it would take time to effect changes in insurance
policies and to build the social infrastructure to make car-share
popular but the prize would be great - Mobility for the all
via a formalized “hitch hiking” culture, maximising
the use of the vehicle fleet and of the roads. Congestion
charging would be a powerful catalyst promoting this option.
Car share may be particularly effective for the work trip
where an incentive could be preferential car parking and where
membership of a car-share group could be a condition of service.
As matters stand the land areas given over to parking rivals,
or exceeds, that given over to productive land use particularly
on business parks.

Northampton town centre car park
That said, although there are instances in America
where firms have successfully implemented car share schemes,
attempts in the UK have generally foundered. Failed examples
include the AA at its own HQ and Barclay Card where, following
the construction of an office for some 1500 people on a business
park in Northampton car sharing was attempted but abandoned.
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